Search Advertising
Driving the Business to You! Our Google certified experts are waiting to drive more leads and business to you. We have the experience and the expertise with Search Advertising, or SEM, to meet your business objectives.
We Help To Meet Your Objectives
- Lead generation
- Ecommerce sales
- App Installations
- Business call generation
Search advertising is one of your most crucial ad channels. We use different terms such as Paid Search, SEM, and PPC, etc. for this. Search advertising campaigns drive leads and revenue for the businesses.
5 Core Digital Marketing professional Web design and SEO company not only design websites from scratch, but also offer website redesign to those who want to give their websites a make-over. We take the time to understand your business goals and objectives and then recommend a website design solution that would best suit your needs. For instance, if you are losing traffic because your website is loading too slowly, perhaps you need a new design in java script instead of Flash that would look slick yet be more practical.
5 Core Digital Marketing has the experience and expertise to manage your budget effectively and help you grow.
BAK – 3 most important elements of Search Advertising
BAK stands for three elements of search advertising, which are as follows:
Bidding
Ads
Keywords
In order to drive maximum benefit from search advertising, smart agencies focus upon bidding, ads and keywords. It becomes even more important when you’re looking to drive growth on a tight budget.
What we offer?
- More Leads! Better Leads!
- Reduced cost per customer acquisition (CPA)
- Increased revenue
Our Approach Towards Search Advertising
Campaign strategy, creation, and ongoing management
We work closely with you to create a comprehensive search advertising strategy. We work backwards from your objectives, keeping in mind your budgets, target audience, and resources. We’re long term partners and focus on creating a structure that will be easy to maintain and scale.
Keyword research
Our skilled SEO experts study your existing customers and target audience to understand what they’re searching for. We also study the competitor landscape thoroughly. We use proprietary tools to devise a keyword strategy that will set you up for success.
Ad creation and ongoing testing
We incorporate best practices for ad creation, designed to boost conversion and engagement. With a decade of experience, we understand why users click – we develop attractive and relevant ads designed to capture the audience’s attention and build recall. More importantly, we experiment – we conduct A/B testing to run effective ads and test them across platforms and devices so you don’t lose out on opportunities.
Bid optimization and management
We work with the budgets you give us, and optimise bidding strategy to generate more clicks and leads. We are constantly monitoring and optimising to maximise efficiency and lower your cost-per-acquisition.
Landing page design and optimization
Landing pages must be aligned with your ads, and a successful landing page is relevant, informative, and has a strong call-to-action. Our expert website design team can help you create powerful landing pages to drive conversions and sales.
Frequent analysis and reporting
We set up URL tracking with Google Tag Manager and UTM tags to correctly track where conversions are coming from. These are critical to determining gaps and opportunities, and are the key to successful optimisation. We follow up search campaigns with comprehensive reporting, detailed analytics, and our personal assessment of next steps.
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